Research on dynamic perception of festival and special event image based on bullet screens sentiment analysis: A case study of the Beijing 2022 Olympic Winter Games

Duan Rui, Liang Weizhe, Wei Yuxiang

ECOTOURISM ›› 2025, Vol. 15 ›› Issue (4) : 717-734.

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ECOTOURISM ›› 2025, Vol. 15 ›› Issue (4) : 717-734. DOI: 10.12342/zgstly.20250149
Transformation and High Quality Development of Exhibition Activities

Research on dynamic perception of festival and special event image based on bullet screens sentiment analysis: A case study of the Beijing 2022 Olympic Winter Games

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{{article.zuoZheEn_L}}. {{article.title_en}}[J]. {{journal.qiKanMingCheng_EN}}, 2025, 15(4): 717-734 https://doi.org/10.12342/zgstly.20250149

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