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  • Coastal and Marine Tourism
    LIU Jia, GAO Feng, ZHANG Shengrui
    ECOTOURISM. 2021, 11(4): 644-657. https://doi.org/10.12342/zgstly.20210067

    Grasping key factors that affect the perceived value of tourists is helpful to promote the competitiveness of tourism destinations. Taking Beihai Silver Beach National Tourism Resort in Guangxi as the research case, this study used the online reviews from Beihai Silver Beach tourists on Crip as the research sample and adopted grounded theory method to construct the influencing factor model of coastal tourists' perceived value. Five main categories and 18 corresponding categories were identified. This study also used DEMATEL model of complex system to construct the relationship matrix of the factors affecting the perceived value of coastal tourists. The key factors influencing the perceived value of coastal tourists were identified. Study found that resources and environment, management and protection, facilities and services, emotion and cost value constitute an important dimension of tourist perceived value in seaside tourism destinations. Weather conditions, beach scale, beach management and protection, tourists' pleasure, entertainment attractions, tourism infrastructure, and service are the key influencing factors of seaside tourism destination tourists' perceived value. Accordingly, some suggestions are put forward to improve the perceived value of tourists in coastal tourism destinations in China.

  • Wildlife Tourism
    WANG Jiayu, CAI Jing, XU Feifei
    ECOTOURISM. 2021, 11(5): 720-732. https://doi.org/10.12342/zgstly.20210071

    A harmonious relationship between human and animal is key to the sustainable development of wildlife tourism. This study starts from animal ethics, takes online reviews as data source, and uses text mining, social network analysis, and IPA model analysis methods to analyze the differences in the embodied experience of tourists in wildlife tourist attractions with different ethical orientations. Conclusion are as follow: (1) Different ethical orientations affect the operation mode of wildlife tourism attractions. (2) From the perspective of embodied theory, wildlife tourism experience is multidimensional and complex that includes physical, situational, and cognitive-emotional experiences. Three layers and six dimensions are identified. (3) Because of the differences in the supply of wildlife tourism attractions with different ethical orientations, there is a structural difference between cognitive-based and physical-based tourist experiences.

  • Discussion of Frontier Disciplines
    TANG Chengcai, ZHA Jianping, ZHANG Jiekuan, TAO Yuguo, WANG Liguo, WANG Lu, HAN Ying
    ECOTOURISM. 2021, 11(4): 471-497. https://doi.org/10.12342/zgstly.20210084

    Actively responding to global climate change and resolutely implementing the "dual-carbon" goal proposed by the CPC Central Committee are important missions for the high-quality development of China's tourism industry. Based on the carbon emission evaluation of China's tourism industry from 1990 to 2020, this paper forecasts future carbon emission from 2021 to 2060, and subsequently analyzes the major challenges, tasks, and approach. The results show that: (1) China's tourism carbon emission history can be divided into four stages. The carbon emission structure shows prominent features, with tourism transportation and leisure vacation as the main body. Only with the promotion of low-carbon emission can we achieve the carbon peaking target of tourism industry in 2030-2035 during the post epidemic era and reduce the resistance to carbon neutrality. (2) China’s tourism industry faces 5 major challenges in achieving the "dual-carbon" goal, including rapid growth of tourism carbon emissions, threats from global climate changes, fuzzy carbon emission boundaries, strong demand for quality tourism, and insufficient carbon reduction technologies. Therefore, it is necessary to establish the major tasks from 3 dimensions: macro - industry, meso - destination and enterprise, and micro - tourists, as well as adhere to the 5 development principles, including overall coordination, adapting measures to local conditions, respecting laws, promoting science and technology, and differentiation. (3) The approach to China's tourism "dual-carbon" goal in the context of high-quality development should incorporate three aspects: supply side, consumption side, and policy support. On the supply side, it is critical to accelerate the adjustment of energy structure, increase the investment in carbon reduction technology, and enhance carbon sink capacity. On the supply side, it is critical to promote the carbon reduction of tourism consumption subjects, consumption sites, and service organizations. On the policy support, it is critical to accelerate the improvement and innovation of low-carbon policies. Based on the research frontier of achieving the "dual-carbon" goal of China's tourism industry, this paper preliminarily establishes the theory of tourism "dual-carbon" and enriches the theory of low-carbon tourism, which will provide decision-making insights for achieving the "dual-carbon" goal of China's tourism industry in the context of high-quality development.

  • Coastal and Marine Tourism
    LU Jiaxin, GAN Mengyu, LIN Yaqing
    ECOTOURISM. 2021, 11(4): 615-630. https://doi.org/10.12342/zgstly.20210068

    Recreational fishery is the combination of traditional fishery, tourism, and leisure industry. It is also a new branch of tourism research. Recreational fishery plays an important role in innovating the forms of tourism development and promoting the construction of the "Beautiful Countryside". This study used recreational fishery papers published in the core journals of CNKI database, CSSCI, and CSCD as data sources, and the bibliometric software CiteSpace to analyze and draw knowledge maps. Findings show that the recreational fishery research development of our country has experienced two stages: initial exploration stage and rising development stage. Multi-disciplinary participation and research framework have been basically formed. Research contents focus on the development pathway of recreational fishery. Meanwhile, the meaning of the concept, resource development and evaluation, product expression forms, developmental benefits, management, and marketing strategy of recreational fishery, are also the areas where scholars pay attention to. Finally, considering the background of leisure fishery in China, this paper put forward the following five developmental insights to the future study on fishery: constructing native theory system, incorporating research fields with national strategic policies to broaden research ideas, focusing on "people-fishing" relationship changes, investigating leisure fishery's green low carbon pattern, making the research on developmental issues as the main line.

  • Inheritance and Development in Ecotourism Research
    LIN Mingshui, LI Chunying, WANG Fuyuan, GAN Mengyu, WU Shidai
    ECOTOURISM. 2021, 11(1): 111-126. https://doi.org/10.12342/zgstly.20210003

    Rapid industrialization, urbanization, informatization and globalization have brought tremendous technological progress and irreversible environmental changes, which lead to inevitable transformation and development of traditional villages. During the process, how do we preserve and continue the culture nature of traditional villages but also reconstruct the cultural ecology to adapt to the new environmental changes is the core task in the new era of research on protection and utilization. This paper used literature analysis and retrieved the literature on traditional village cultural ecology research from CNKI and web of science databases. Taken into consideration of the system and practice of the national cultural ecological protection area, this paper comprehensively elaborates the concept of traditional village cultural ecology from the perspective of culture and ecosystem. It further explores the meaning of cultural ecological adaptability of traditional villages, the evolution process of cultural ecological system, cultural ecological balance regulation, and cultural ecological adaptability management. Based on this, the idea of refining the cultural characteristics and cultural core of traditional villages was proposed. The method of evaluating the ecological adaptability of traditional village culture, and the mode of optimizing the regional systematic protection and utilization of traditional village cultural ecology were suggested. The findings offer implications for systematically solving the problem of cultural ecological imbalance in traditional villages, encouraging local research of cultural ecology in the protection and utilization of traditional villages in China, and promoting China's rural revitalization.

  • Review Article
    LIN Xudan, WEI Lei, ZHU Hong
    ECOTOURISM. 2021, 11(4): 498-516. https://doi.org/10.12342/zgstly.20210004

    Journals are important for determining the quality, academic values, and future implication for literature analysis. High quality journals represent the authority of academic research. To fully grasp the development patten and research quality of tourism geography in China, Acta Geographica Sinica is selected for analysis. Tourism research papers in Acta Geographica since 1990 were collected. CiteSpace was utilized for mapping the tourism geography research in the past 30 years. This paper shows major academic groups, research institutions, hot topics, and time evolution of tourism geography research published since 1990, and demonstrates the development of tourism field in the past 30 years. Results show that: the number of papers on tourism geography is increasing. Themes become diversified but mainly focus on "tourism development", "tourism flow", "tourism impact" and "spatial pattern". Research in tourism geography has undergone three stages: traditional tourism research, heritage tourism research, and diversified development. Research hotspots, methods, and development of tourism geography are affected by the upper level discipline. The hotspots of tourism geography research include not only traditional tourism geography topics, but also current geographical research trends, such as humanism, Marxism etc. Moreover, after the 20th century, tourism geography research started to incorporate humanism and positivism, which is in line with the trend of other branches of human geography. The research is aggregating to the East of China. The future tourism geography research needs to focus more on the central and western China. Since empirical research is far more than theoretical research, and traditional research topics still account for a large proportion, future tourism geography research should enhance academic cooperation and communication, integrate multi-disciplinary knowledge, and emphasize theoretical innovation to promote tourism geography development.

  • Lu Jun, Tao Wei, Lin Qingqing
    ECOTOURISM. 2023, 13(5): 740-761. https://doi.org/10.12342/zgstly.20230119

    The intricate connection between tourism and gentrification reveals the multifaceted interplay between tourism development and the reconfiguration of urban and rural social landscapes. The concept of ‘tourism gentrification’ offers a valuable lens to dissect the political economy and socio-cultural mechanisms behind this phenomenon. Drawing from a comprehensive analysis of Chinese and Western literature on tourism gentrification, this study yields the following insights: (1) Tourism gentrification emerged in tandem with the evolution of gentrification concepts and phases, aligning itself with the research agenda of planetary gentrification. This framework is profoundly influenced by theories of glocalization, uneven development, circuits of capital, and post-colonialism. (2) Western research topics focus on the measurement of tourism gentrification, the production and consumption of gentrified tourism spaces, links between tourism gentrification and travel patterns, and its intersection with short-term rentals. Scholars also examine its impacts and potential mitigation strategies. (3) In the context of China, the interplay between urban and rural domains, the role of the state (government), and system design offer fertile ground for the development of novel theories on tourism gentrification. (4) Informed by a planetary perspective, tourism gentrification sheds light on a fresh research paradigm emphasizing dynamic, relational, and multi-scale processes in the uneven development of social space propelled by tourism. In the future, the research on tourism gentrification in China needs to understand more deeply the process and mechanism of tourism-driven transformation of urban-rural human-land relations, analyze the issues of social equity and sustainable development, and bring into play the theoretical value of the tourism gentrification perspective in safeguarding spatial justice and realizing common prosperity.

  • Review and Prospect of Tourism Geography Research
    BAO Jigang, XI Jianchao, SHEN Shiwei, LIU Menghao, VIOLIER Philippe, LUO Danna
    ECOTOURISM. 2021, 11(1): 11-26. https://doi.org/10.12342/zgstly.20210042

    In the era of mass tourism, the development of China's tourism industry is entering a period of great change and adjustment, which requires us to re-examine the transformation of China's tourism geography research based on the basic national conditions of China's tourism industry. The paper holds that the internationalization of tourism geography research in China is an important trend, and this internationalization also promotes the process of research localization to a certain extent. On the whole, the research of tourism geography with Chinese characteristics should be rooted in the major needs of tourism industry to realize the transformation. In terms of the research object, it should be expanded from the research of typical tourism destination to the research of optimization of recreation space. In terms of research focus, it should be gradually transformed from the study of tourism elements to the study of process simulation and the prediction of complex regional system of tourism destination. In terms of research paradigm, it should be further improved from the disconnection between existing theoretical research and planning practice to the effective link of "theoretical research-planning practice-policy application". In this process, foreign tourism geography research can provide important reference for China's tourism geography research.

  • New Operational Types of Tourism
    DAI Junhu, GAO Xinyue, LIU Haolong, TAO Zexing, MA Xiang, CAO Lijuan
    ECOTOURISM. 2021, 11(2): 161-175. https://doi.org/10.12342/zgstly.20210041

    Tourism geography, which emerged during the great development of applied geography in the 1980s, cannot now sufficiently support the rapid development of tourist industry due to its short period of development and insufficient theoretical and methodological systems. Therefore, the development of tourist industry urgently needs the knowledge of related more developed disciplines. Phenology is a branch of geography that has an intersection with tourism geography, and it has a very close relationship with tourist industry. The paper systematically reviews the role of phenology in supporting the tourism system, its applications in five specific industrial fields, the role in promoting six dimensions of the high-quality development of tourism, and the influence of climate change on phenological tourism resources and related industries. The analysis shows that: (1) The concept of phenology can help to integrate the tourism resources of natural, human, and social elements in the tourism system. The application of phenology in the tourism industry can effectively improve the service support sub-systems, transportation sub-systems, and medical and health sub-system. (2) The practical application of phenology in the tourist industry mainly involves plant landscape design, determination of ornamental tourism season, ornamental phenology forecasting, time planning for eco-tourism activities, pollen concentration forecasting, ice and snow disaster warning, and tourist route design. (3) Phenology supports six dimensions of high-quality development of tourism, including element, industry, process, time and space, direction, and participating sector. (4) Phenological tourism resources and related industrial links are sensitive to climate change. In the future, studies should focus on the risks of climate change in different climate scenarios and in-depth analysis of the influences on the perceptions and behavior of tourists. Phenological change should be integrated into medium and long-term industrial development plans and industry reports. From the perspectives of disciplinary development and industrial application, phenology can provide theoretical basis for tourism research, as well as practical guidance for the sustainable development of tourism in the context of climate change.

  • Shen Qingqiong, Ou Weiqiang, Zhong Xiaoyan
    ECOTOURISM. 2022, 12(5): 736-752. https://doi.org/10.12342/zgstly.20220090

    It is still controversial whether the development of tourism economy can promote common prosperity. Based on the inter-provincial panel data of China from 1999 to 2019, this paper adopts the dynamic spatial Durbin model to construct four spatial weight matrices with the dual perspectives of geographical and economic characteristics, and investigates the impact of tourism economic development on regional common prosperity and the spatial spillover effect. The results show that: (1) Both geographical and economic characteristics have impacts on the spatial effect of tourism economic development promoting common prosperity, yet economic characteristics have a greater impact. (2) The development of tourism economy has significantly promoted the development of common prosperity, which not only improves the overall level of prosperity, but also has the sharing effect that contributes to equality. However, the effect of growth, “making the cake bigger”, is stronger at present, and the spillover effect of tourism economy still has room for improvement in narrowing regional economic gap. (3) Tourism economic development level affects the industrial structure rationalization factor, which shows an inverted “U” shaped double threshold feature. We should actively promote the transformation and upgrading of industrial structure when the tourism economic development is at low level; and pay attention to the rationalization of industrial structure transformation and avoid industrial hollowing when the tourism economic development reached a higher level.

  • ECOTOURISM. 2021, 11(3): 468-470.
  • Review and Prospect of Tourism Geography Research
    GE Quansheng, ZHONG Linsheng, LU Lin
    ECOTOURISM. 2021, 11(1): 1-10. https://doi.org/10.12342/zgstly.20210034

    Since 1978, tourism geography research in China has been characterized by "the gradual improvement of theoretical framework, the strengthening of applied research, the maturity of research methods, the wide application of new technologies, the comprehensive multidisciplinary research, and the expansion of international academic exchanges." Based on the newest research and development of the tourism geography in China and current national and social needs, the new research topics of tourism geography in China were discussed in this article. The topics include: the pattern and evolution of tourism destination system, mechanism of tourism development in the context of the differentiation of natural and humanities environment, tourism ecological civilization construction and regional tourism resources protection and utilization, the regional pattern of tourists flow and behavior and a "dual circulation" development pattern, the spatial-temporal relationship between tourism and regional development and the mechanism of balanced development, geography factor in the high quality development of Chinese tourism industry, tourism destination multi-source information integration and decision support system construction.

  • Tourism under COVID-19 Pandemic
    TANG Chengcai, ZHANG Honglei, ZHAO Lei, YANG Yuanyuan, WEI Ge
    ECOTOURISM. 2022, 12(1): 169-183. https://doi.org/10.12342/zgstly.20220011

    The coronavirus disease of 2019 (COVID-19) has brought enormous impacts and challenges to global tourism. How to cope with the pandemic has become the focus of attention. This paper analyzes the impact of the COVID-19 pandemic on the tourism of China from the aspects of residents' travel willingness, tourist site space capacity, operation of tourism market entities, and tourism policy supply. The research results show that: (1) The pandemic has greatly impacted residents' consumer confidence, willingness, and ability to travel, but the potential travel demand still exists. (2) The pandemic has caused great physical and psychological compression to the tourism space environment. The production space capacity of the cultural industry and the entertainment industry, which are closely related to tourism, has also been indirectly affected. (3) The pandemic has had a comprehensive and far-reaching impact on the tourism industry chain and the operation of tourism market entities. (4) Under the normalization of pandemic prevention and control, the tourism policy has mainly been based on "flow control" and "industry rescue". Eventually, based on the response system, spatial response mechanism, and the resilience of tourism enterprises, the responses of China's tourism industry to the pandemic are explored. First, the trinity response system of tourism to resist the pandemic should be constructed from the three dimensions of hierarchical government support, management department drive, and industry organization coordination. Second, the spatial response mechanism of the tourism system based on the three-level collaborative destination (point) - link (line) - network structure (network) under the normalization of pandemic prevention and control is proposed. Third, the countermeasures to enhance the resilience of tourism enterprises are put forward from five aspects: enterprise organization, product service, management and the marketing, and market brand and employee psychology.

  • Tourism Economy
    Zhou Pengfei, Cai Yang
    ECOTOURISM. 2024, 14(4): 896-912. https://doi.org/10.12342/zgstly.20240248

    Improving the level of digital infrastructure construction is an important measure to strengthen the resilience of the tourism economy, release the multiplier effect of the tourism industry chain, and enhance the high-quality development of the cultural and tourism industry. Based on the panel data of 31 provincial-level regions in China from 2011 to 2022, this paper uses the entropy method to measure the resilience of tourism economy and the level of digital infrastructure construction. The benchmark regression model, threshold model and spatial Durbin model are used to reveal the direct, non-linear and spatial spillover effects of digital infrastructure construction on the resilience of tourism economy. The results show that: (1) the construction of digitial infrastructure has effectively enhanced the resilience of the tourism economy and passed a series of robustness and endogeneity tests. (2) There is a non-linear increasing effect based on the intensity of financial supervison regarding the impact of the construction of digital infrastructure on the resilience of the tourism economy. (3) The construction of digital infrastructure has a positive spatial spillover effect on the resilience of the tourism economy. In view of this, the paper puts forward policy suggestions to further enhance the role of digital infrastructure construction in promoting the resilience of tourism economy from three aspects: formulating differentiated development strategies, giving a full play to financial regulation and improving the level of cross-provincial cooperation.

  • Special Issue: Theoretical Frontiers and Academic Innovation of Rural Tourism Research in the New Era
    ZHENG Qunming, TIAN Tian, Yang Xiaoya
    ECOTOURISM. 2021, 11(3): 441-454. https://doi.org/10.12342/zgstly.20210053

    Forest is a kind of tourism landscape resources with ecological aesthetic value, and forest village is an important type of countryside. It is of great significance to scientifically understand the spatial distribution characteristics and influencing factors of national forest village for the construction of rural ecological civilization, the sustainable development of rural tourism and the implementation of rural revitalization goals.The first batch of 3947 national forest villages in China were taken as the research objects in this study. The spatial distribution characteristics of national forest village were analyzed by mathematical statistics and ArcGIS spatial analysis technology. The influencing factors were examined by using Geodetector. The results are summarized as follows: (1) The spatial distribution of national forest villages was a typical agglomeration type and the overall distribution was unbalanced with “Hu Line” as the obvious boundary, showing the distribution characteristics of "dense in the east while sparse in the west." (2) The spatial distribution of national forest villages also displayed as "multi-core agglomeration and contiguous distribution," forming three high-density contiguous areas with the widest radiation range: the Taihang Mountains in the border area of Henan, Shanxi, and Hebei, Jiangsu, Zhejiang, and Anhui intersecting area, and Guangdong, Jiangxi, and Fujian intersecting area. (3) Landform, river, Endowment of forest resources, population scale, economic development level, and transportation location were the main influencing factors of the national forest villages spatial distribution. Influenced by natural environmental factors and socioeconomic factors, national forest villages were mainly distributed in plain and hilly areas, areas with dense river networks, areas with high forest coverage rate, and more developed areas with dense population and advanced transportation.

  • Review and Prospect of Tourism Geography Research
    LU Lin, XIAO Honggen, ZHOU Shangyi
    ECOTOURISM. 2021, 11(1): 42-51. https://doi.org/10.12342/zgstly.20210037

    Cross-culture, cross-discipline, and cross-field research in tourism geography has become a new trend. How we promote multi-culture, multi-discipline, and multi-field research has become a key issue in tourism geography research that needs to be solved urgently. This article focuses on the cross-cultural, cross-disciplinary, and cross-field perspectives of tourism geography research. Firstly, the importance of cross-culture communication in tourism geography research from a macro level is discussed. Secondly, the explanatory power of cross-discipline research in the phenomenon of tourism geography from the disciplinary level is demonstrated. Finally, the unique role of cross-field research in exploring new trends in tourism development from the field level is analyzed. This article holds that the focuses of Chinese tourism geography research should adhere to the spirit of openness, inclusiveness, and diversity; closely integrate with China's economic and social development practices in the new era; and develop tourism geography with Chinese characteristics.

  • Inheritance and Development in Ecotourism Research
    GAO Caixia, LIU Jiaming, ZHANG Shuying, ZHU He
    ECOTOURISM. 2021, 11(1): 127-140. https://doi.org/10.12342/zgstly.20210008

    Ecotourism plays an important role in promoting the protection and utilization of ecological resources in natural preserves in a scientific way and coordinating the sustainable development of man-land relationship in natural preserves. In the context of the new natural preserve system development in China, the utilization of natural preserves also needs to be creative and optimized. By reviewing the 546 papers of ecotourism in natural preserves published on Chinese National Knowledge Infrastructure (CNKI) since 1996 and using CiteSpace as a visualization tool, this paper presented the research stages and their characteristics, research hotspots, and main contents. This paper also detailed the domestic research from five aspects: connotation and principles, planning and design, functional zoning, operation and management, and community participation. Moreover, this paper provided a summarize on the scale, method, and content of the research, and discussed how to promote the research of natural preserve utilization in China.

  • Review and Prospect of Tourism Geography Research
    ZHANG Jie, DONG Xuewang, WANG Xia, ZHANG Honglei, CUI Fengjun, XU Yifan
    ECOTOURISM. 2021, 11(1): 27-41. https://doi.org/10.12342/zgstly.20210045

    In the context of the rapid development of China's tourism industry, tourism geography research has always been integrated with national strategic needs, providing crucial theoretical support for China's tourism industry practice. Chinese tourism geographers have made a noticeable impact in this process, with tourism being a meaningful way to transform the advantages of resources and environment into ecological and economic benefits under the support of the critical concept of "Lucid Waters and Lush Mountains Are Invaluable Assets" by establishing a mechanism to realize the value of ecological products and building a policy and institutional system to transform lucid waters and lush mountains into invaluable assets. By establishing a mechanism for realizing the value of ecological products, tourism development has become an essential means for backward regions to get rid of poverty. The measurement and analysis of the multidimensional poverty reduction effect of tourism can help identify poverty more accurately, and then study the multidimensional poverty reduction effect of tourism development on the economy, society, culture, and environment of impoverished regions. Through the research on the evolution of tourism spatial patterns under the influence of transportation in the new era, the differences in tourism influence regions, and the spatial behavior of tourism transportation, we can provide some theoretical support for sustainable and high-quality development tourism transportation. Facing the national strategic needs and work priorities, tourism geography research practice is both an effective combination with national conditions and a broad academic world.

  • Border tourism
    Li Xuesong, Chen Xiuzhen, Guo Wanwan, Xu Qiuyun
    ECOTOURISM. 2022, 12(3): 456-471. https://doi.org/10.12342/zgstly.20220022

    As a key factor affecting national tourism image and international tourist decision-making, national tourism destination personality is of great significance for differentiated marketing targeting different tourists generating countries. In this paper, content analysis method is used to analyze the network videos of bloggers in three Southeast Asian countries, and grounded theory is used to analyze the interview content of international students in China and their relatives in these three countries, so as to explore the intensity, similarities and differences in the perception of China’s tourist destinations’ personality in different Southeast Asian countries. The results show that: the perception intensity of China’s tourist destination’s personality dimensions in Southeast Asian countries are ability, sincerity, charm, friendliness and chivalry in order; there are differences in the perception of personality dimensions of China tourist destinations among these countries. Among them, people in Vietnam and Myanmar generally have a positive perception, which is “friendly”, “charming”, “chivalrous” and “gentle”. The perception in Laos is relatively negative, and the perception dimension is “spontaneity” and “ego”. Therefore, it is suggested that China should strengthen cultural exchanges with Southeast Asian countries, distinguish people’s perceptual personality in different countries, further strengthen the positive personality perception, and adjust and optimize the publicity strategy for countries with negative personality perception.

  • Tourism under COVID-19 Pandemic
    ZHOU Shuyi, YE Xinliang, SUN Ruihong
    ECOTOURISM. 2022, 12(1): 100-113. https://doi.org/10.12342/zgstly.20210085

    Cruise tourism has been affected by all kinds of negative events because of its inherent fragile nature. In early 2020, the cross-border spread of COVID-19 on the Diamond Princess cruise ship attracted global attention, greatly affecting the risk perception and consumption decisions of the public on cruise tourism. Using comments on Zhihu website as data source, this paper divides the negative events of cruise ship into three stages by taking the outbreak of COVID-19 and the global cruise ship shutdown as time nodes, and uses word frequency analysis, semantic network analysis, emotion analysis, and spatial analysis to explore the changes in the risk perception of Chinese netizens. Research findings show: At the "gray rhino stage", the operations of cruise ships were normal and the risk perception of netizens focused on natural disasters and rescue operations. When the "gray rhinoceros meets black swan stage" at the beginning of the COVID-19 epidemic, cruise ships were gradually suspended, and the risk perception of netizens focused on public health safety of cruise ships. At the “black swan stage” after the outbreak of the epidemic, cruise ships were suspended, and the risk perception of netizens tended to be dispersed, including natural disaster, fire, and epidemic. At the same time, the spatial distribution of the risk perception of netizens is different. In coastal areas, netizens mainly have positive and weak negative emotions towards negative events of cruise ships. However, Internet users in inland areas have a relatively low understanding of cruise tourism, and their perceptions are mostly negative. As the COVID-19 pandemic continues to spread around the world, this study can provide references for the post-epidemic recovery and sustainable development of cruise tourism.

  • Zhang Jinhe, Su Yang, Zhong Linsheng, Wu Chengzhao, Zhang Yujun, Li Peng, Xue Huaju, Xu Feifei, Zhang Hongmei, Zhang Xiangju
    ECOTOURISM. 2022, 12(2): 189-207. https://doi.org/10.12342/zgstly.20220071

    The scientific protection of national parks and the high-quality development of tourism are major practical needs and important scientific topics facing the construction of national park systems. On the basis of explaining the characteristics of high-quality development of national parks, theoretical thinking and interdisciplinary dialogues are conducted on theoretical and practical issues such as ecological protection, eco-tourism, franchising, protection mode, interpretation system, ecological industry, community participation, and management system of national parks. The analysis believes that: (1) scientific research is the cornerstone of the scientific protection of national parks and the high-quality development of tourism. (2) Ecotourism is an important way to realize the value of ecological products in national parks. Its necessary conditions are factor support system, franchise system and key policy breakthrough. (3) Franchise and franchise system are the protection mechanism. It is the inevitable trend of future development from tourism franchise to community franchise, biotechnology franchise, infrastructure franchise and regional joint franchise. (4) Community participation is the basic guarantee for the high-quality development of national parks. Channel expansion, capacity improvement, co-construction and sharing are important ways to improve the quality of community participation. (5) Cultural service is an important part of the multiple functions of national parks. The construction of scientific interpretation system, physical platform and virtual platform is conducive to promoting the supply of cultural services and the realization of social and cultural values.

  • Toursim of Leisure Block
    Li Yajuan, Ouyang Chenxing, Wang Juan, Wang Chengqi, Hu Jing
    ECOTOURISM. 2023, 13(1): 62-77. https://doi.org/10.12342/zgstly.20210118

    Characteristic block in big cities is a new urban spatial pattern and block economy model. Studying the evolution and driving mechanism of land use spatial pattern of characteristic blocks has important guiding significance to the optimization of urban spatial structure. This paper takes Chu River Han Street, Wuhan as an example, applies land use change index model and GIS analysis technology to examine its land use evolution process since its opening in 2011. This study also tries to reveal the mechanism. The results show that: (1) From 2011 to 2021, the change and transformation of land use in Chu River Han Street showed “rapid-to-stable” development. The land use for commercial services, transportation, tourism, and water area continued to expand. The land use for green space and other land continued to shrink. A road layout of “4 horizontals and 4 verticals”, a water area layout of “2 lakes and 1 river”, and a tourism land use pattern of “4 districts and 1 axis” were formed. (2) The functional pattern of Chu River Han Street has transformed from residential function to comprehensive service function including shopping, catering, leisure and entertainment, cultural experience, and senior living space, forming a spatial layout model with cultural tourism area as the core and public service area as the periphery. (3) As a typical landscape remodeled block, the evolution of land use spatial pattern of Chu River Han Street is the result of the interaction between human and land under the background of the optimization of the functional structure of big cities. Driven by internal and external factors such as resource endowment, location advantage, tourism market demand, and government policy guidance, it has become an urban tourism complex with industrial agglomeration and radiation effect. (4) Compared with traditional preserved historical blocks, landscape remodeled blocks have strong effects on promoting the surrounding areas, reflect more urban characteristics for viewing, and the evolution of land pattern is less affected by the historical environment. The development of the two types of blocks cannot be separated from the spatial carrier (land) and spatial pattern.

  • Peng Hongsong, Liu Han, Shang Xiaoyan, Zhang Shi’en, Zhang Jinhe, Yu Hu
    ECOTOURISM. 2022, 12(2): 220-236. https://doi.org/10.12342/zgstly.20220019

    Tourism is regarded as an important tool for the implementation of the 2030 sustainable development goals (SDGs); however few studies have systematically sorted out relevant research achievements, resulting in unclear research progress and knowledge gaps in this field. This study takes 82 tourism SSCI journals included in the Web of ScienceTM database from 2015 to 2021 as samples, and aims to reveal the research development context and academic hotspots by sorting out the response of the tourism academic community to the 2030 SDGs, and to have a glimpse of possible knowledge gaps and inspire future research directions. The results show that: (1) The research on SDGs connected with tourism in 2030 has been positively responded by the tourism academic community, and has experienced two stages: initial exploration and rapid development. (2) Research hotspots focus on tourism and no poverty (SDG 1), good health and well-being (SDG 3), gender equality (SDG 5), clean water and sanitation (SDG 6), affordable and clean energy (SDG 7), decent work and economic growth (SDG 8), reducing inequality (SDG 10), responsible consumption and production (SDG 12), climate action (SDG 13), and peace, justice and strong institutions (SDG 16). (3) Tourism is an active contributor to the implementation of the 2030 SDGs, but it faces many potential challenges and external threats. (4) In the future, it is necessary to focus on expanding the research framework for the connection of tourism to the SDGs, examining the contribution and challenges of tourism to the SDGs, clarifying the trade-offs and synergies that tourism affects SDGs, and paying attention to the contextual factors of tourism connection to the SDGs.

  • Rural tourism
    Cui Fengjun, Zhao Lili
    ECOTOURISM. 2022, 12(3): 472-489. https://doi.org/10.12342/zgstly.20220006

    The construction of the demonstration zone of common prosperity has drawn intensive attention to the rural areas in Zhejiang, which makes its rural residents’ leisure life a research interest of the academics. Since common prosperity is not only the material affluence but also spiritual enrichment, the satisfaction of rural residents’ leisure needs is a key approach to common prosperity by realizing residents’ spiritual enrichment. In order to better understand the realization of rural residents’ leisure rights in the pursuit of common prosperity, this paper has drawn on the leisure constraints theory to explore Zhejiang rural residents’ leisure constraints and the negotiation mechanism against the background of the construction of common prosperity demonstration area in the province. By adopting the means of questionnaire survey, in-depth interview and participation observation, this paper has found that the realization of rural residents’ leisure rights has been constrained by intrapersonal constraints, interpersonal constraints and structural constraints which have shown discrepancy between groups and individuals. To cope with these leisure constraints, five strategies have been adopted: embedded leisure, educating people with culture, host-guest sharing, improving transportation conditions, and making leisure a socialized scenario. It has been argued that the incessant improvement of the factors of economy, policy, culture, leadership and environment can effectively stimulate rural residents’ leisure motivation and participation so as to safeguard their leisure rights. The findings are also helpful for the realization of rural residents’ leisure rights in other areas and provide some useful exploration in the practice for promoting rural residents’ spiritual affluence and overall development.

  • Review Articles
    WANG Jiaoe, LI Tao
    ECOTOURISM. 2022, 12(1): 1-15. https://doi.org/10.12342/zgstly.20220005

    In order to achieve the high-quality development of transportation and tourism integration in China in the context of building national strength in transportation, it is of great significance to recognize the development context and future trend of the research on the integration of transportation and tourism in China, and to promote the innovation of theories and methods. Results show that: the number of papers on transport and tourism integration is increasing. Themes become further diversified and deepened and show the characteristics of an increasing intersection of multi-disciplines. The domestic research on the integration of transportation and travel shows three stages: the initial exploration stage from 1998 to 2006, the rapid development stage from 2007 to 2014, and the prosperity and development stage from 2015 to 2021. The research topics are mainly related to: (1) the layout and accessibility evaluation of tourism facilities; (2) the interaction between air transport and tourism development; (3) the reconstruction of the spatial pattern of high-speed railway and regional tourism; (4) the analysis of tourism flow and tourists' travel behavior; (5) the travel characteristics of tourism traffic under the disturbance of epidemic situation; (6) the integration of development path and product design. Based on the development trend of the discipline and the changes of the tourism market, the future research on the integration of transportation and tourism should focus on: (1) the theoretical innovation of the research on the integration of high-quality collaborative development; (2) the research on the cross-integration of traffic and tourism information technology; (3) the research on the adaptation of comprehensive three-dimensional traffic network oriented to the integration of transportation and tourism; (4) the reconstruction of high-speed traffic to tourism regional system; (5) the research on the patterns of tourists' travel behavior supported by big data; (6) evaluation of environmental effects of tourism traffic resources; (7) theory and practice of transport and tourism integration product design.

  • Marine Tourism
    Zhai Song, Lyu Ning, Li Ye, Fang Junhan
    ECOTOURISM. 2022, 12(5): 848-860. https://doi.org/10.12342/zgstly.20220059

    Travel itinerary is affected by the spatial distance between destinations, tourism experience and traffic conditions. The traditional travel itinerary design is mainly based on the spatial distance between destinations with the application of ant colony algorith. Based on ant colony algorithm and Pareto optimal model, this paper constructs a multi-objective optimal tourism route planning and design method considering the factors of spatial distance between destinations, weather conditions and transportation. Through MATLAB simulation experiment, with the fixed travel time, the improved method is comprehensively evaluated from the perspectives of spatial distance, traffic experience index and browsing experience index (based on weather conditions). The results show that in the experiments of multiple tourist cities (scenic spots), the traditional ant colony algorithm sacrifices a lot of optimization of the two indexes in order to obtain the shortest distance. Although the improved ant colony algorithm increases the route distance, tourists can obtain more tourism experiences, which verifies the effectiveness of multi-objective optimal tourism itinerary planning and design under the Pareto optimal model.

  • Industrial Heritage Tourism
    Ma Mengyao, Tang Jianxiong
    ECOTOURISM. 2023, 13(2): 279-292. https://doi.org/10.12342/zgstly.20220079

    Industrial heritage, known as “nostalgic landscape”, is the core resource and important foundation for the development of industrial tourism. How to choose a suitable sustainable development model for industrial heritage tourism and make industrial heritage “live” through tourism has become an urgent issue in the sustainable development of industrial heritage. This paper takes five batches of industrial heritage released by the Ministry of Industry and Information Technology as the research objects, and studies the spatial distribution of industrial heritage in China, the influencing factors of industrial heritage tourism development and the sustainable development model of industrial heritage tourism. The study found that: (1) The industrial heritage exhibits a significant agglomeration in space, and the agglomeration centers mainly evolve between the urban agglomerations of Beijing-Tianjin-Hebei, Yangtze River Delta and Chengdu-Chongqing, agglomerating southwest towards northeast. The spatial distribution of cold and hot spots of the industrial heritage displays a clear core-edge structure centered on Jiangsu, Henan, and Shaanxi. The cold spots are mainly distributed in Tibet and Xinjiang in the west, and Guangdong and Hainan in the east. (2) The results of geographic detectors show that the main influencing factors of industrial heritage tourism development are tourism resource endowment, tourism development level, cultural industry development level and online attention of industrial tourism. The ranking of the explanatory power of the four main influencing factors is: cultural industry development level>tourism resource endowment>tourism development level>industrial tourism network attention. (3) Based on the detection results of the influencing factors of industrial heritage tourism development, we refined four sustainable development models: ecologicalization, urbanization, industrialization and networking.

  • Special Issue: Theoretical Frontiers and Academic Innovation of Rural Tourism Research in the New Era
    LU Song, LIU Junmei, RAO Xiaofang, ZHANG Hai
    ECOTOURISM. 2021, 11(3): 315-331. https://doi.org/10.12342/zgstly.20210026

    Rural reconstruction has become an important topic and development trend of the research in rural areas in China and abroad. Besides, rural tourism is regarded as an effective path to advance rural economy, and an important driving force for rural reconstruction. Using CiteSpace knowledge map visualization software, this paper systematically summarized relevant literature on rural restructuring influenced by tourism in China and abroad. This paper demonstrated this issue from three aspects: spatial restructuring, economic restructuring, and social restructuring. The purpose of this paper is to provide theoretical support for the integrated development of new urbanization and rural strategy in China. The results show that: (1) Rural spatial reconstruction influenced by tourism can be manifested in three aspects: the change of rural land use, the reconstruction of village and town system, and the reconstruction of the spatial pattern of "ecology, production, and livelihood" in rural areas. (2) Rural economic reconstruction influenced by tourism was mainly shown from two aspects: the change of economic industrial structure and the transformation of residents' livelihood pattern. (3) The improvement of rural governance and the reconstruction of rural culture were the two main aspects in rural social reconstruction research. Moreover, this paper discussed the theoretical basis of rural reconstruction influenced by tourism based on spatial production theory and actor network theory. Finally, the prospect of future research in this field was put forward including tourism motivation, comparison of different types and cases of tourism impetus, and integration of new urbanization and rural revitalization strategies.

  • Mountain Tourism
    Li Rui, Zou Yuanhai, He Jingming, Yin Hongmei, Wu Mengshan
    ECOTOURISM. 2022, 12(6): 977-992. https://doi.org/10.12342/zgstly.20220077

    This paper introduces the relative deprivation as a moderator to construct a structural model involving community participation, perception of empowerment, perception of disempowerment and social well-being. Taking Langde Village in Leishan County, Guizhou Province as an example, this paper empirically analyzes the influence of enterprise intervention on the social well-being of residents in ethnic tourism villages. The results show that: (1) Community participation has a significantly positive impact on the social well-being of village residents. (2) The perception of empowerment has significant positive impact and the perception of disempowerment has significant negative impact on social well-being of village residents. (3) The perception of empowerment and disempowerment partially mediates the impact of community involvement on social well-being of village residents. (4) Relative deprivation negatively moderates the impact of perception of empowerment and disempowerment on the social well-being of village residents. The above conclusions prove the tourism impact of the difference between community involvement and power perception on the social psychological state of village residents has been enhanced after enterprise intervention from the perspective of social well-being. This study confirms that enterprise intervention affects the social well-being of village residents through two paths after: “community involvement→perception of empowerment→social well-being” and “community involvement→perception of disempowerment→social well-being”. It reveals that the influence of power perception on social well-being after enterprise intervention is different among village residents with different relative deprivation, which provides a theoretical basis for the study of the influence on social well-being of residents in tourist destinations. It also provides practical guidance for the sustainable development of ethnic village tourism after the intervention of enterprises.

  • Research Tourism
    Fang Zhongkai, Luo Fen
    ECOTOURISM. 2023, 13(3): 483-493. https://doi.org/10.12342/zgstly.20220164

    Nature education is an effective method for people to get a better understanding of nature. To ensure that people can deeply understand nature and participate in natural education activities in an orderly manner, a natural education curriculum model is constructed. Based on the analysis of Li Ziqi’s “Lifetime” series of video commentary texts, and based on the theory of learning advancement, this article explores the construction of an advanced nature education curriculum model through the analysis of 3 000 comment texts in case videos. This model starts from the elements and phenomena of rural natural resources, covering advanced dimensions, achievement levels, evaluation tools, and advanced endpoints. The advanced dimension of natural education curriculum is to gradually recognize rural natural resources through audience experience, mapping, correlation, system and integration. The achievement level of nature education curriculum includes the audience’s memory, understanding, application, analysis, evaluation, and creative level. The questionnaire test is an effective evaluation tool, and the test results assist in natural education courses. The improvement of audience ecological concepts and optimization of behavior patterns are the ultimate goals of advancing nature education curriculum. At the same time, there is a corresponding relationship between the advanced dimension in the pattern and the level of achievement. It is suggested that nature education courses should strengthen the natural value of the course theme, strengthen the connection between course content and life, optimize the setting of course scenes, in order to enhance the audience’s recognition of natural values, solve the current dilemma of “natural deficiency” among young people, and promote the high-quality development of nature education courses.

  • Industrial Heritage Tourism
    Fan Xiaojun, Xu Honggang
    ECOTOURISM. 2023, 13(2): 329-341. https://doi.org/10.12342/zgstly.20220125

    Women workers are important participants in industrial production and have a significant impact on industrial production and society life. The value of women workers is the integral element for meaning reconstruction and value expression of industrial heritage usage in tourism development. In this research, data of media information and visitors’ comments of four representative textile museums were collected, then they were used to explore the display features of female workers’ value in the industrial heritage tourism by comparing the information presented at the input and output ends of display and interpretation system. The research found that information transmission of female workers in the textile museum is very limited, indicating the lack of female role, the shortage of content, the simplicity of display forms with the major impacting factors from the static narrative system, the lack of personal awareness and gender perspective, and the limitation of technologies. The significance of heritage lies in value expression and transmission. In this process of constructing the presentation and interpretation of industrial heritages, a tempo dimension should be considered; in respect of content, special value regarding female workers should be further minded; meanwhile, the life scenarios of female workers should be restored, and effects of interaction and participation should be strengthened, with the purpose of showing the contribution of women to the core value of industrial heritage in a general yet authentic manner. As an explorative study on the presentation and interpretation of industrial heritage, this paper advocates scholars and practitioners to value the industrial heritage’s presentation and interpretation and to concern the female group in the development of tourism products.

  • Toursim of Leisure Block
    Xu Chunxiao, Guo Siying
    ECOTOURISM. 2023, 13(1): 152-168. https://doi.org/10.12342/zgstly.20220107

    The characteristics of business formats in historical and cultural blocks are the embodiment of market law. Based on the survey data of Taiping District in Changsha, supplemented by relevant data of internet platform, this paper classifies commercial types of Taiping District in Changsha, analyzes the characteristics of the business formats from multiple perspectives, and discusses the influencing factors of those formats by using disordered multi-classification logistic regression. The results of this study are revealed as follows: (1) The business types of shops in historical and cultural blocks can be optimized into five categories: catering, shopping, accommodation, sightseeing and entertainment, and others, which contains fifteen sub-categories. (2) The horizontal spatial distribution of formats shows a phenomenon of flower arrangement distribution pattern in the scale of shops, and the diversification characteristics of pairwise combination of business formats. The vertical spatial distribution shows that the number of shops and types of business formats decrease from low level to high level, while the scale of shops increases from low level to high level. As the floors increase, the diversity of formats weakens whilst the centralization of formats intensifies. (3) The spatial agglomeration of formats shows the vertical distribution clustering phenomenon at the entrance and the end of streets, and the “agglomeration-differentiation” phenomenon of the scale of shops. (4) The scale of shop, the type of street and the representative level of collective memory have a significant effect on the types of the formats, the layout of beverage shops, snack shops, clothing shops, specialty shops and accommodation shops is significantly correlated with the type of street; the layout of specialty shops, jewelry shops and accommodation shops is significantly correlated with the scale of shop; the layout of clothing shops and entertainment shops is significantly correlated with the representation level of collective memory.

  • Research Tourism
    Zheng Wenjuan, Zhang Lin
    ECOTOURISM. 2023, 13(3): 510-525. https://doi.org/10.12342/zgstly.20220167

    Based on the theory of attitude-behavior-context, this paper divides the environ- mental attitude into two levels: preservation and utilization, on this basis, we introduce subjective happiness variables, and focus on the mediating effects of environmental behavior on the relationship between natural connectedness and environmental attitude. The results of 332 valid questionnaires analysis showed that there was no significant relationship between children’s attitude to environment utilization and their natural connectedness, environmental behavior and happiness. Natural connectedness and environmental behavior are all precursor factors of children’s happiness. Environmental behavior plays a partial mediating role between natural connectedness and children’s happiness, and environmental behavior plays a complete mediating role between environmental preservation attitude and children’s happiness. Environmental protection attitudes and environmental behavior play a chain mediating role between natural connectedness and children’s happiness. Based on the above conclusions, society, schools and parents should increase the time and opportunities for children’s contact with nature and outdoor activities through environmental education courses and study tours for children, cultivate children’s attitude of environmental protection, enrich children’s ways of contact with nature, enhance children’s sense of happiness. The model and related conclusions in this paper enrich and expand the study of children’s environmental psychology, especially in promoting the study of children’s environmental behavior and children’s wellbeing.

  • Inheritance and Development in Ecotourism Research
    ZHONG Linsheng, LI Meng
    ECOTOURISM. 2021, 11(1): 95-110. https://doi.org/10.12342/zgstly.20210010

    Ecotourism is an important branch of tourism research. Under the influence and cultivation of the concept of sustainable development and the practice of ecological civilization construction, China has made considerable progress in the theoretical research and practice of ecotourism in the past 30 years. Chinese Core Journals of the CNKI database and CSSCI source journals were selected in this study. The literature received high attention, keywords, authors, and journals characteristics were analyzed. Using CiteSpace knowledge mapping analysis and considering the development of ecotourism practice, ecotourism research in China was divided into three stages in this study. The exploring stage mainly focuses on the understanding of concepts and principle of ecotourism. The development stage mainly includes the nature protected area, ecotourism development, and ecological development. The deepening stage includes more topics and involves more national strategies such as rural vitalization and ecological civilization. Finally, the paper forecasts the future trend of China's ecotourism research from seven aspects: the basic theory and research framework; the health value and knowledge of ecotourism destination; systemic research for typical regions, such as Qinghai-Tibet Plateau and protected areas; ecotourist behaviour and market cultivation; environmental, social, and economic impacts by ecotourism and their evolution rules; integration between ecotourism and local culture; management technique and community participation.

  • Toursim of Leisure Block
    Zeng Meiling, Shen Suyan
    ECOTOURISM. 2023, 13(1): 128-137. https://doi.org/10.12342/zgstly.20220101

    Visitor experience and experience value are the key areas for the development and research of historical and cultural districts. The Xiaohongshu App’s photographs of the Xinanli historical and cultural district were used as research data in this article. Qualitative research method was used to extract the value elements implied by the photos, and to construct the value-added path of tourists’ experience value with the gaze mental activity analysis framework. The research concluded three main findings. Firstly, tourists’ experience value of Xinanli historical and cultural district is reflected in three levels of functional value, hedonic value and symbolic value. The functional value is based on the six elements of tourism, and the hedonic value has the greatest potential in the value appreciation of the block. The long-term value addition of symbolic value is limited. Secondly, hedonic value and symbolic value can be added through touring experiences and visual choices in historic and cultural districts, which in turn indirectly enhance their functional value. These two paths are based on the analysis of the two paradigms of gaze: gaze-cueing paradigm and gaze-attention paradigm. Finally, the participating level of festivals, cultural performing activities and entertainment experiences is directly related to the hedonic value, while the symbolic value enhances the social prestige value mainly through behaviors such as visiting places and tasting stores. The visual symbolic image of a destination that is selected by visitors overshadows its historical symbolic image. Therefore, the research puts forward generalized practices from three perspectives, the functional value, the hedonic value and the symbolic value.

  • Border tourism
    Gao Jun, Cao Kaijun, Xu Mingyue, Kong Decheng
    ECOTOURISM. 2022, 12(3): 442-455. https://doi.org/10.12342/zgstly.20220016

    In the context of the Belt and Road Initiative, Chinese border tourism has entered a new development stage. Xinjiang, positioned as the core zone of the Silk Road Economic Belt, has seen increasing strategic advantages, and its border tourism is increasingly being promoted by different levels of governments. Drawing on first-hand data mainly through semi-structured interviews with government and business representatives in Khorgos on the China-Kazakhstan border, in combination with rich secondary sources of data, this study sets to unveil the evolution of Xinjiang’s border tourism development and its affecting factors. The findings show that border tourism in Xinjiang has gone through two stages, namely inbound tours for shopping and trade in the 1990s, and domestic tours for border port sightseeing since the 21st century. China’s geopolitical and geo-economic relations with neighboring countries, Xinjiang’s security situation, location of border port, regional socio-economic development level, and tourism supply level are identified as the major determinants of Xinjiang’s border tourism development. The study advances the understandings of regional difference in terms of Chinese border tourism development, and offers practical implications for border tourism development in Xinjiang.

  • Review Articles
    Wang Ling’en, Li Junshuo, Cui Jiasheng
    ECOTOURISM. 2022, 12(3): 358-373. https://doi.org/10.12342/zgstly.20210116

    The hosting of Beijing 2022 Winter Olympics and Paralympics has brought important historical opportunities for the high-quality development of China’s ice and snow economy in the cold region. “Ice and snow economy in the cold region” has gradually become an important starting point to promote regional coordinated development in the new era. In this paper, the scientific connotation and industrial characteristics of the cold snow and ice economy in China are comprehensively analyzed by means of summary and literature review, and the evolution and development path of the cold snow and ice economy in China are analyzed. According to the research, ice and snow economy in the cold region is a series of economic activities based on the development and utilization of ice and snow resources in the cold region, which is characterized by strong regional resource space, distinct seasonal characteristics, fuzzy industrial boundary, high industrial correlation, strong industrial driving force, and diversified product function forms. After three stages of exploration, start-up and rapid development, China’s ice and snow economy has gradually entered a new stage of mature development. Combined with the background of social and economic development in the new era, the high-quality development of China’s cold snow and ice economy should make breakthroughs in two major aspects: local regional scale and national scale. This study attempts to provide a reference for the academic community and industry to scientifically understand ice and snow economy and promote the high-quality development of ice and snow economy in the cold region.

  • Ice-snow Tourism
    WU Bin, LIU Jincheng
    ECOTOURISM. 2021, 11(6): 938-952. https://doi.org/10.12342/zgstly.20210102

    From both the supply and demand sides, this article discusses the impact of the Beijing Winter Olympics on China's ski industry. The article predicts the development trends of China's ski industry after the Winter Olympics, providing references for the theoretical research and practical development of China's ski industry. The results show that: China's ski market is at a rapid growth stage, and the Covid-19 pandemic has not changed the long-term positive trend. After Winter Olympics, policy legacies will continue to benefit the public, ski consumers will become younger, and industry development will become more standardized. The digital operation and all-season operation will receive more attention. The ski market in China will continue to grow. It is estimated that in 2030, the number of ski visits in China will reach 57 million, and the market will be gradually transformed from beginner market to leisure vacation market. The ski industry will enter into a period of stable development.

  • Lu Wenbin, Zhong Shi’en, Lyu Tian, Zhang Chuyi
    ECOTOURISM. 2023, 13(4): 570-584. https://doi.org/10.12342/zgstly.20230067

    In the era of mobile internet, there is a new competitive pattern and trend in short-form video marketing among tourism destinations. However, there has not been a systematic investigation on how short-form videos produce and market the tourism destination images. Starting from the meaning of short videos to people's life experience and existence, this paper took Wuzhen as an example, selected 8 popular short-form videos (4 official videos and 4 influencer videos) on the Douyin platform, and used comprehensive methods including netnography and field survey to analyze the thematic characteristics of Wuzhen’s tourism destination images in short-form videos. The results indicate that: (1) In terms of constituent elements of the tourism destination images, both official videos and influencer videos highly emphasize the outstanding universal value (OUV) of Wuzhen’s heritage value, natural ecological environment, and humanistic connotations. Besides that, the official videos also incorporate the nostalgic feeling of “home”. (2) In terms of thematic significance of the tourism destination images, Wuzhen is characterized as a place with three meanings, the taohuayuan (literally, peach blossom spring) — an ideal and utopic land of peace away from the turmoil of the world; the unique cultural “alien space”, and the “sacred nostalgic place” that allows people to calm down. (3) In terms of the production mechanism of the destination image, the official video emphasizes the “constructed authenticity”, and its anchor point is “beauty”; while the influencer video emphasizes the “objective authenticity”, and its anchor point is “truth”. This study provides a feasible analytical framework of “constituent elements + thematic meaning + authenticity” for video image data analysis: frame should be seen as the analysis unit; the conclusions should be interpreted around its thematic significance in the sense of being; and authenticity is the fundamental topic that cannot be avoided in video image data analysis. This study also points out that compared with the official channels, tourism managers need to pay attention to the value and role of internet influencers in contemporary short-form video tourism marketing.

  • Review and Prospect of Tourism Geography Research
    SIN Harng Luh, XU Honggang
    ECOTOURISM. 2021, 11(1): 66-77. https://doi.org/10.12342/zgstly.20210038

    The tourism sector — once thought as a highly resilient industry that has seen immense growth in the past few decades and was envisioned to continue on this trajectory in the coming decades — has been faced with intense challenges since 2020 due to the global Covid-19 pandemic. Yet, numerous key issues that were originally considered in tourism geographies remain relevant — if not more so as a result of this global pandemic. This paper reviews the major areas of research in tourism geographies in the recent decade as a signal of what kinds of emphasis the subdiscipline should focus on in the coming decades. These include tourism's impact, influence, and relationships with sustainable development goals; climate change; making "better tourism" in the post-Covid world; shifting geographical dimensions of tourism in recent and coming decades; and the rapidly emerging digitalization of tourism services and social media's influence on tourism. From being marginalized in comparison to work and other subdisciplines in Geography, the pandemic has shown in numerous ways that leisure and tourism was never peripheral to begin with — it serves as an important economic industry, as much as it contributes to people's social well-being and imaginations of happiness. As tourism geographers, this offers numerous pressing research areas that must now be looked into.