Toponymy is an important cultural tourism resource, not only as spatial symbols but also as cultural symbols, carrying collective memory and local identity. In the context of the deep integration of culture and tourism, the construction, dissemination and experience of toponymic symbols are crucial to the full use of toponymic cultural tourism resources. The paper systematically reviews the relevant results of domestic and foreign research on tourism symbols and toponymic tourism, based on the semiotic perspective, takes the semiotic ternary framework of “representamen-object-interpretant” proposed by Peirce as the theoretical basis and combines it with the characteristics of symbols to explore the relationship among the meaning of toponymic, destinations, and toponymic symbols, and construct the toponymic cultural tourism research framework. Through symbolic derivation, the openness, dynamism and diversity of toponymic meanings in tourism activities are further ensured, and the symbolic meanings of toponyms are continuously enriched. The paper summarizes the main research contents of tourism symbols of toponymic culture from the three dimensions of “representamen”, “object” and “interpretant”: construction of toponymic symbols, dissemination of toponymic symbols, and experience of toponymic symbols. Combined with the closed-loop logic of constructing, disseminating, experiencing and reconstructing toponymic symbols, the future research direction and research significance from the level of tourism destination, tourism media and tourists are elaborated, so as to push forward the practice of tourism symbolization of toponymy, and provide a comprehensive theoretical cognitive framework and analytical system for the future research.

Since the 20th century, art-based construction has become one of the important means of global rural development. The article, based on the BERTopic algorithm and literature analysis, deeply excavates the evolution of Chinese and English research themes on art-based rural construction and looks forward to future research trends. The results show that: (1) both Chinese and English research themes revolve around creativity and tourism based on rural culture and art as a means, with Chinese research mainly focusing on themes such as creative tourism, public art, traditional culture, locality, and subjectivity, while English research mainly focuses on themes such as creative industries, rural commodification, social participation, tourism communities, and sustainability. (2) In recent years, both Chinese and English research have emphasized issues such as the construction of subjectivity in art-based rural construction, exploration of paths and models, evaluation of benefits and impacts, analysis of cultural production mechanisms, and maintenance of cultural sustainability, but English research places more emphasis on empirical research and critical thinking. (3) From the research trend, the mechanism of collaborative participation of multiple stakeholders in art-based rural construction and the transformation of endogenous-driven sustainable development paradigms will be future focuses. Future research on art-based rural construction in China needs to aim at telling good stories of Chinese rural culture, using a research paradigm that combines general narratives with micro-case studies to reveal the dynamic process and mechanism of multi-stakeholder positive interaction, and apply multidisciplinary methods to optimize the assessment system, thereby improving the localization of art-based rural construction research system and providing scientific references for the implementation of the rural revitalization strategy.

The construction of spiritual and cultural landmarks is a crucial part of the development of national cultural parks and the construction of a strong socialist cultural nation. It plays a significant role in refining and excavating the essence of excellent culture and building a spiritual community. This paper employs a literature analytical method to define the concept and connotation of spiritual and cultural landmarks. The study concludes that: (1) spiritual and cultural landmarks are cultural landscapes with significant spiritual and cultural identifiers in space, characterized by five main connotations: spatial orientation, time continuity, innovative content, public recognition, openness and inclusiveness. (2) These landmarks are the result of cultural diffusion and integration and serve as material representations of cultural identity. They have evolved from mere landmarks to cultural landmarks, and eventually to spiritual and cultural landmarks. (3) Spiritual cultural landmarks have the value of forming shared cultural memories, enhancing cultural identity, and constructing a sense of community, which are foundational for the the convergence of multiple identities, enhancement of cultural confidence, and promotion of national unity. Future research should expand the research scope of cultural geography，further reveal the formation and evolution processes of spiritual culture in different regions and the function mechanisms of influencing factors. It should also explore the scientific path of spiritual cultural landmark system construction to deepen the understanding of spiritual and cultural landmarks, and provide references for the construction and management of national cultural parks.

Strengthening tourists’ cultural perception is an important way to strengthen their cultural identity in the process of tourism practice. Based on the perspective of cultural IP decoding, using text mining and grounded theory, the paper identified the multiple dimensions of cultural perception of tourists in the Yangtze River National Cultural Park, constructed a theoretical model of cultural perception affecting cultural identity, and explored the mechanism of cultural perception affecting cultural identity. The results show that: (1) tourists’ cultural perception has multiple representations such as cultural symbol perception, cultural scenes perception, historical relics perception, and service facility perception, which are logically corresponding to the decoding of cultural connotations, cultural values, cultural spirits, and cultural spaces in the process of cultural IP decoding hierarchy, respectively. (2) Tourists’ cultural perception and cultural identity are highly correlated. The explanatory variables for tourist cultural perception can be subdivided into six dimensions: ethnic and folk culture, landscape architecture, cultural atmosphere, scene interaction, historical events, and historical ruins, and the indicators of each dimension have a significant impact on tourist cultural identity. (3) Tourists’ cultural perception is generated through four procedural stages: motivation index, sensory experience, situational integration, and perceptual sublimation. Cultural identity is specifically manifested as value recognition and identity recognition, which is the result of interaction between tourists and culture. The research has supplemented the analytical perspective of cultural perception, deepened the theoretical understanding of the cultural perception identity mechanism, and provided reference for promoting the deep integration of culture and tourism development and strengthening the sense of community of the Chinese nation.

Family tourism can enhance individual well-being and family cohesion; however, the mechanisms by which intergenerational family interactions contribute to the subjective well-being of participants during travel have not been extensively explored. Drawing on family systems theory, conservation of resources theory, and cultural adaptation theory, this paper introduces family functioning as a mediating variable and cultural intelligence as a moderating variable. It constructs a correlational test model to examine the formation of subjective well-being through intergenerational interactions during family tourism. The results show that: (1) intergenerational interactions are closely linked to the subjective well-being of tourists and positively promote the subjective well-being of tourists. (2) Communication and interaction among family members is a key factor in the health of family functioning, and family functioning plays a key mediating role in intergenerational interaction and tourists' subjective well-being. (3) The cultural intelligence level of travelers can effectively enhance the positive associations of intergenerational interactions on subjective well-being. These findings provide new perspectives on the willingness and motivation of Chinese-style families to travel, expand the application of cultural intelligence in the field of tourism from the level of cultural adaptation, and provide new ideas for the high-quality development of the intergenerational tourism market.

Historical districts are important spaces for urban memory, culture, and consumption. Enhancing tourists’scene perception is a crucial issue for the deep integration of cultural and tourism development in historical districts. This study is based on the scene theory and uses three historical districts in Macau, China, as examples. We utilize online review text data and Points of Interest (POI) data from Baidu Maps. Through word frequency analysis, semantic network analysis, axial coding, kernel density estimation, amenity scoring, and scene measurement calculations, we explore the impact of cultural scene amenities on tourist perception. The study finds that: (1) tourists’scene perception in historic districts mainly includes eight elements, including historical sites, architectural style, local characteristics, art exhibitions, activities, spatial atmosphere, leisure consumption, and culinary experiences. These elements can be categorized into three main types of cultural scene amenities: heritage buildings, cultural displays, and consumption experiences. (2) Heritage buildings form the foundation of tourists’scene perception, while consumption experiences and cultural displays have a more significant impact on tourists’perception. (3) Tourists’subjective perception is positively influenced by the density of amenities in the objective scene, but it is also affected by the complex relationship between amenity types and spatial distribution. While high-density amenities typically enhance perception, low-density distribution does not necessarily lead to reduced attention. (4) The three types of amenities are closely related to the dimensions of “authenticity” “theatricality” and “legitimacy” with a one-to-one manner. Deficiencies in the expression of the dimensions can diminish the subjective perception of tourists and the overall appeal of the cultural scene. The study enriches the application of the scene theory with case examples and provides valuable insights for the sustainable protection and development of historical districts.

“Special Forces-style Tourism”, as an emerging form of tourism, is favored by specific groups for its extreme challenges, high-intensity experiences, and ultimate tests of physical and mental abilities. Based on embodied cognition theory, the study conducts a grounded theory analysis by collecting online textual data to explore the mental dilemmas and the formation pathways of escape compensation behaviors in “Special Forces-style Tourism”. The results show that: (1) the formation of tourist “Special Forces-style Tourism” behavior is spatially manifested as a process from living space to tourism space to emotional space, in which tourists develop a sense of disequilibrium from their living space, which then trigger their embodied experiential behavior in the tourism space, and ultimately fulfill their emotional needs; (2) The source market group tends to choose “Special Forces-style Tourism” mostly due to the disturbances of mental dilemmas in real life, with the roots of these mental dilemmas being an imbalanced perception jointly caused by regret compensation, approval seeking, relationship deepening, and the feeling between emptiness and fulfillment; (3) In the tourism space, tourists cope with the imbalanced perception in their living space through escape compensation behaviors such as self-exploration, physical embedding, and benign self-mutilation; (4) The perception of pain makes a positive contribution to the “Special Forces-style Tourism” experience, where tourists can obtain pleasure, a sense of achievement, and a sense of fulfillment by safely trying stimulating physical pain, and the essence of this choice tendency is benign self-mutilation. The exploration of the behavioral pathway of “Special Forces-style Tourism” not only enriches the applicability of embodied cognition theory in different tourism situations but also provides customized services and experience design ideas for the tourism industry.

In recent years, with the help of short video platforms and social media, internet celebrity places have become a media landscape and triggered popularity, and how to promote the sustainable development of those places has become a hot topic of concern. Based on the theory of tourism motivation, this paper constructs a moderated dual-mediation model to explore the intrinsic mechanism and boundary conditions of the influence of the type of internet celebrity places on consumers’ willingness to continue checking in by conducting a moderated two-media model, and empirical tests through a second-hand data experiment and two behavioral experiments using college students. The results show that: (1) from the perspective of meaning analysis, the internet celebrity places can be divided into practical internet celebrity places and hedonic internet celebrity places, both of which will have an impact on consumers’ willingness to continue checking in, and the continuous check-in willingness brought by practical internet celebrity places is higher than that of hedonic internet celebrity places. (2) The internet celebrity places will affect the perceived authenticity and self-promotion of consumers, and the practical internet celebrity places is more likely to cause consumers’ perceived authenticity, and the hedonic internet celebrity places is more likely to cause consumers’ self-promotion, so as to construct a dual mediating influence path of perceived authenticity and self-promotion. (3) Promotional regulatory plays a moderating role in this influence pathway. Through the research of this paper, the research on destination tourism and internet celebrity economy is further enriched, and it also has a reference for the development decisions of internet celebrity places.

The way in which information is presented in destination tourism advertisements significantly influences tourists’ travel decisions. But how does the interaction between goal framing and information content in tourism advertisements affect tourists’ travel intentions? Based on the framing effect theory, this paper explores the interactive influence, underlying mechanisms, and boundary conditions of destination tourism advertisements’ goal framing (gain framing vs. loss framing) and information content (subjective information vs. objective information) on tourists’ travel intentions through three experiments. The findings reveal that: (1) goal framing and information content have an interactive effect on tourists' travel intentions, where the match between gain framing and objective information, and the match between loss framing and subjective information enhance tourists’ travel intentions. (2) Perceived image plays a partial mediating role in the influence of tourism advertising goal framing and information content on tourists’ travel intentions. (3) Tourists’ conscientiousness significantly moderates the interactive effect of goal framing and information content. Specifically, under the matching condition of gain framing and objective information, tourists with high conscientiousness show stronger travel intentions, while under the matching condition of loss framing and subjective information, there is no significant difference in travel intentions across different levels of conscientiousness. The study not only extends the theoretical research on framing effects in the field of tourism marketing, but also provides practical implications for destination marketers on how to construct goal framing and information content of tourism advertisements to attract more tourists.