Content of Red Tourism in our journal

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  • Red Tourism
    Xu Chunxiao, Zhang Mengmeng, Zhang Jiawei, Liu Shan
    ECOTOURISM. 2025, 15(2): 305-320. https://doi.org/10.12342/zgstly.20240329

    As an important part of the revitalization and development plan of the old revolutionary areas, tourism development, especially red tourism, is of great significance to the realization of common prosperity in those regions. Based on the five development concepts, this paper constructs an evaluation index system of tourism development level in the old revolutionary area, measures the level of common prosperity from the three dimensions of development, sharing and sustainability, analyzes the spatial characteristics of tourism development and common prosperity based on the county panel data of the old revolutionary areas in Hunan, Hubei, Chongqing and Guizhou from 2012 to 2022, and empirically analyzes the impact of tourism development on common prosperity by using methods such as fixed effect, threshold model and spatial Durbin model. The results show that: (1) county tourism development can significantly increase the level of common wealth, but the impact of tourism development on common wealth shows an obvious non-linear relationship, with the existence of a single threshold effect of “significant increase-slowdown growth”. (2) In terms of spatial effect, the economic benefits generated by tourism development have a significant positive effect on local common prosperity, while negative spatial spillover effect on the development of those neighboring areas. (3) The impact of tourism development on common prosperity is manifested in the dimension of direct effect, with the positive promotion effect on sharing being the largest, and the negative impact on sustainability in the spillover effect is significant. Regionally, the tourism development in Hubei has a significant positive effect on the common prosperity development of the local area and neighboring places, and the positive effect in Guizhou and Hunan areas is weak. However, the tourism development in Chongqing area has a significant negative effect on the common prosperity of the local area and neighboring places.

  • Red Tourism
    Zhou Jiancheng, Qin Xi, Weng Caiyu, Xiong Wei
    ECOTOURISM. 2025, 15(2): 321-335. https://doi.org/10.12342/zgstly.20240286

    Red tourism is an experiential learning method that builds red memories and promotes national identity. Based on the theoretical model of tourism learning process, this paper reveals the two paths of “red tourism-positive emotion-reflection-national identity” and “red tourism-negative emotion-reflection-national identity” through three experiments, which improve the mechanism of red tourism in promoting tourists’ sense of national identity. The results show that: (1) Experiment 1 confirms that different types of red tourism can stimulate different emotional responses (H1); (2) Experiment 2 verifies that both positive and negative emotions can positively and significantly affect red tourists’ sense of national identity (H2), and that emotions play a mediating role in this relationship (H3); (3) Experiment 3 introduces reflection as a mediating variable on the basis of the verification of H1 and H2, and verifies the mediating effect of reflection (H4); it also reveals the chain mediating effect of emotion and reflection (H5). The study adds knowledge to the empirical research on red tourism and provides reference for the development and management of red scenic spots.